Acxiom

Acxiom

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01 — OVERVIEW·

About Acxiom

Product Name: AbiliTec
Acxiom is an enterprise data, analytics and software as a service company that uniquely fuses trust, experience and scale to fuel data-driven results. For over 40 years, Acxiom has been an innovator in harnessing the most important sources and uses of data to strengthen connections between people, businesses and their partners. Utilizing a channel and media neutral approach, we leverage cutting-edge, data-oriented products and services to maximize customer value. Every week, Acxiom powers more than a trillion transactions that enable better living for people and better results for our 7,000+ global clients
Founded in 1969, Acxiom (Nasdaq: ACXM) is headquartered in Little Rock, Ark., and serves clients around the world from locations in the United States, Europe, Asia-Pacific and South America.
As the developer of some of the largest and most sophisticated business intelligence and marketing databases in the world, Acxiom designs and implement solutions that can help clients:
-Analyze their customer base
-Improve customer acquisition and retention
-Grow the value of customer relationships
-Reduce risk and protect against fraud
-Analyze costs to plan more effectively for CRM and IT -initiatives
-Manage large volumes of data and more efficiently operate data centers
Acxiom serves 8,800 clients worldwide including:
47 Fortune 100 clients
12 of the top 15 credit card issuers
Seven of the top 10 retail banks
Eight of the top 10 telecom/media companies
Seven of the top 10 retailers
11 of the top 14 automotive manufacturers
Six of the top 10 brokerage firms
Three of the top 10 pharmaceutical manufacturers
Five of the top 10 life/health insurance providers
Nine of the top 10 property and casualty insurers
Eight of the top 10 lodging companies
Two of the top three gaming companies
Acxiom fast facts:
99% retention rate for large accounts
74% renewal rate for multi-year contracts
Twice as many marketing databases as our closest competitor
Ranked #1 Top U.S. Agency - All Disciplines by AdAge
Ranked #1 Top U.S./#2 worldwide CRM/Direct Agency by AdAge
250,000+ multichannel campaigns managed/executed annually
More than one billion opt-in emails delivered monthly
Behavioral insight into 1.2 billion email addresses
8.5 trillion CDI records processed by Acxiom grid
10 billion data records updated monthly
8.4 million screens (criminal, credit, etc.) processed annually
More than 22,500 servers under management
More than 4,000 databases managed
10 petabytes of storage area network (SAN) disk managed
425 individual consulting engagements annually

Specializations

Business IntelligenceAnalytics
02 — ANALYSIS·

4P SUGAR™ Quadrant

Scale 0 (lowest) to 100 (highest) · SUGAR™ by Bizoforce

About SUGAR Framework ↓

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03 — OFFERINGS·Products & Services
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04 — CUSTOMER VOICE·ReviewsWrite a review
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