Amaze Infotainment Pvt Ltd

AMAZE is an augmented reality app that is installed on a smartphone or tablet and when the camera of the device is directed to an augmented image like a logo, poster, print ad, outdoor signage, merchandise and any such advertising collateral's, the user can see 2D / 3D images and videos, text and audio as also be able to experience a 360 degree view of images, products, services and buildings. The user can locate services and outlets by using a GPS enabled feature, that geo-maps the location of interest. Amaze can reach ANYONE who uses a Smartphone, thus making it more than 70% of the market and the numbers are growing every day. Even within this reach, one can profile the targets by acquiring the right data from mobile operators and pushing communication to them to use this service. Once a product, service or project is viewed on amaze AR app, it is personal engagement. Amaze can seamlessly fit into any media or marketing plan and whoever is a potential target can be communicated through other media collaterals like print ads, TVCs, outdoor ads, literature, websites, social media networks, point of sale, point of consumption and branded properties. Other than this, since it is a cross sector service, other brands and campaigns generate users and all those users get added to the user base. Mobile phones are the most preferred mode of communication around the world. Smartphones are the most preferred devices today and everyone carries it at all times. Thus the user engagement with a mobile phone is the most intimate. We use this medium to communicate / advertise / entertain and transact. It is convenient and has a recurring value. It can be accessed from anywhere in the world where there is a mobile network.